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Is DIM the new enlightened?
credit: jodofe / photocase.com There comes a certain moment in any good house party when you will find yourself slumped on a sofa, clutching a G&T and contentedly watching the general hilarity. You...
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Views from the cutting edge of PR2.0
credit - uomo / photocase.com Traackr recently updated their A-List of the top PR 2.0 Influencers, so we perused the top five blogs for pearls of new media wisdom. Here’s what those at the cutting edge...
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Digging for Big Data Gold
credit: triple seVen / photocase.com Do the words ‘Big Data’ make you yawn? Don’t worry – this post is not a technical trawl of data analysis techniques. Instead, it aims to show why Big Data is a...
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David vs Goliath: ding ding
credit: BrewDog This week saw provocative craft beer company BrewDog hit the headlines, as allegations emerged that Diageo had abused its position as sponsor of the British Institute of Inkeeping (BII)...
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Has the digital guru grown up?
luxuz::. / photocase.com I used to work at Channel 4, which readers in the UK will recognise as one of the most creative and subversive broadcasters in the business. Channel 4 has a reputation for...
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Who reads blogs anyway?
This question was recently put to me by a publicist at a party with a distinct tone of weariness and – yes, it was there – irritation. What this publicist was expressing is I think quite a common...
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